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More on Ralph Lauren Inc.: Polo Palaver Print E-mail
Written by Jeff Koopersmith   
Tuesday, 24 July 2012
Jeff Koopersmith tweaks the Polo look
Click here for a supersize version of Jeff Koopersmith's new “Polo” look!

Even after several billion people around the world, including me, laughed their heads off at the latest Ralph Lauren design for the 2012 Olympic American Team, the company – so angry at the media for “niggling” them – has now changed the designs so that the Polo Pony on the shirts is 11.5 times as large and the USA emblem is just a nipple cover – if the nipple is in the “right place”.

Not only that, but the polo mallet being held by the rider actually works!

When chest muscles are flexed the mallet swings in a perfect arc over the “left place”.

Lauren couldn’t be reached for comment yet I sort of like bravado – and this might be it. You decide, fair and balanced (per my mentor Roger Ailes!)

 
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